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化妆品包装设计 茶油君品牌形象设计

2017-09-11作者:织梦猫来源:管理员次阅读

CHAYO茶油君品牌形象设计&包装网页设计
CHAYO Brand Design & Skin Care Products Packaging &Web Design
 
茶文化作为典型的东方文化代表有着“细,静,满,活” 的品茶哲学,在设计上沿用了东方雅致风格。
定位人群:对护肤品有高要求,爱美,会享受生活。在原生态的感觉上我们以茶油籽,茶花和嫩茶叶的素描插画为辅助图形,直击主题。在中文字字体字形的设计中,我们以茶文化的精神哲学作为一个人的性格,“清、敬、怡、真”一个充满生活惬意却不失态度的毛笔字形设计。
As a typical representative of Oriental culture, tea culture has the philosophy of "fine, quiet, full and living", and uses the Oriental refined style in the design.
Positioning the crowd: the skin care products have high requirements, beauty, will enjoy life. In the sense of the original ecology, we use tea, oilseeds, camellias and tender tea drawings as auxiliary graphics to watch the theme. In the design of the text font, we in the spirit of the tea culture philosophy as a person's character, "Qing, Jing, Yi, really" a comfortable life but not brush shape design of.

山茶花 -天之於灵,汉名成品,绽于百种
茶花成名于汉朝,有着不同程度的红、紫、白、黄各色花种,甚至还有彩色斑纹茶花
In the spirit of Camellia days, Chinese products, that in a hundred
Camellia became famous in the Han Dynasty, have different degree of red, purple, white and yellow colored flowers, and even color patterns of Camellia

山茶叶-山之於茶生津成韵,隐然曲折
茶文化作为典型的东方文化代表有着“细,静,满,活” 的品茶哲学
Mountain tea mountain for tea or rhymes, it twists and turns
As a typical representative of Oriental culture, tea culture has the philosophy of "fine, quiet, full and active"

青油茶籽包-品之於味,采灵成蕴,睿木虚实
青油茶籽包为油茶树的种子,茶籽粕中含有茶皂素、茶籽多糖、茶籽蛋白等
Green camellia seed bag - taste in the taste, mining spirit into Yun, Rui wood empty
Camellia oleifera seed is the seed of oil tea tree, and tea seed meal contains tea saponin, tea seed polysaccharide and tea seed protein

干油茶籽-用之於真,淬凝成钰,始于纯粹
《本草纲目》记载:茶油性寒凉,味甘平,有润肠通便,清热化湿,润肺区痰,利头目
Dry camellia seed - used for quenching into Yu, really, from pure
"Compendium of Materia Medica" records: tea cold, sweet, laxative, heat dampness, phlegm moistening lung area, leader Lee

包装设计:茶油君时光睡眠面膜,以山茶油为主的护肤品。从设计出发用最天然的包装来包装最天然的护肤礼物,瓶身包装上用喷砂超厚亚克力以及木质盖子为主,体现最中国最自然的茶特色,精炼的有机茶油精华放在瓶中,素雅灵动。外部包装结构采用上下层旋转抽屉式,巧妙地将木勺隐藏起来,使得用户对产品有好的互动体验。
Packaging design: tea oil, King's time sleep mask, camellia oil based skin care products. Starting from the design to the packaging of the most natural skin care with the most natural gift packaging, bottle packaging and super thick acrylic wood cover mainly by blasting, China reflects the most natural characteristics of tea, organic tea oil refining essence in a bottle, elegant smart. The external packaging structure with upper and lower rotating drawer type, cleverly hidden spoon, allows users to have a good interactive experience of products.
 
 
 
 
 
 

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